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Our Mission

MAKE A DIFFERENCE

We started Sitara Collections with a mission to bring this great artisan handmade jewelry and gifts that had so much potential in the USA. You can feel even better about your purchase because Sitara Collections is dedicated to giving back to the region that’s given the world so much beauty.

  • First, we contract with highly skilled Indian artisans who are paid fairly for their remarkable designs. This also allows the artists to keep traditional craftsmanship alive while working from their own villages.
  • Secondly, we donate a portion of our net proceeds to the Sitara Foundation, which is currently supporting the SVV School in India. It’s our way of putting a little love and equality into every purchase.

We promote socially conscious shopping by offering inspiring handmade jewelry and gifts that are ethically produced by talented artisans. Over the years, Sitara Collections has developed partnerships with artisans based on trust and mutual respect and with the singular goal of bringing their high quality, handcrafted jewelry and fair trade gifts to the global audience. These are people we know personally, and we are excited to help turn their time-honored traditional craftsmanship of jewelry and gifts—each piece distinctive in its ancestral provenance while also managing to capture a contemporary allure we know you will love.

Fair trade

Our artisan made products are all completely handcrafted, using traditional techniques, dyes and natural products, often reusing and recycling materials wherever possible, and respecting fair trade principles. Shop our collection of artisan handcrafted jewelry, including rough gemstone earrings, sterling silver earrings and necklaces, rings, bracelets, and handmade leather journals, toy coin banks and more.  

DID YOU KNOW?

Nearly 12 million artisans and micro-entrepreneurs in India’s villages make handcrafted products to support their families. Yet their livelihoods are under threat today. Far-flung or shadowy buyers with no personal investment or concern for the well being of the people and communities threaten the workers. The people find themselves trapped in exploitative conditions, as middlemen transact on their behalf and pay them inadequately, intermittently, or sometimes not at all. 

Artists are typically forced to work individually, without an organized identity, negotiating strength and scalability resources. This, of course, further compounds their inability to earn a fair and remunerative income from their unique skills. With farm-based jobs saturated, urban migration is their only unhappy recourse. Sitara Collections wants to bring these practices out of the shadows and shine the light on a better way by offering our practicing artisans a way to support themselves. With your help we can be a part of the solution. 

Indian Aritsans

SOMEONE YOU SHOULD KNOW

Like most girls of her community, Amole Ben learned traditional embroidery skills passed down by her family while she still a child. Learning from her mother, and later encouraged by her husband, she became an ambassador for Kutch embroidery, taking her handiwork beyond her own trousseau and household articles, to an appreciative urban market. With over 20 years of experience, she has a family enterprise that engages 50 additional artisans from the community.

Besides her fine handcrafted work, her talent lies in adapting her traditional skills to products that have a place in an urban setting. Her unit produces garments, cushion covers, bags and wallets. A recent signature line was her "Dilli Darwaza" collection of wedding embroideries. Amole Ben's husband is now not just a proud supporter of her work but he also assists her in managing the enterprise.

Amole Ben, ARtisan

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